How To Get Free Online Ads

The small advertisers may face a big problem while advertising online. This is because eth cost of the online ads is very high.  If you are one such advertiser, here are some resources to get free online ads.

The first resource for free online ads is Craigslist. Craigslist is a website that provides classified. This website provides free listings of the posts. Craigslist is one of the top websites providing such a service in the United States. Actually it is one of the top 10 visited websites in the United States.

When you visit Craigslist, you are provided a service section. This service section helps to list the products and services that you offer. You can also divide them into groups for different customers. 

Another resource for free online ads is Google Base. Google base provides the advertiser with a very unique traffic. this traffic is generated by the Goggle search engine you just have to list yourselves at Google Base. Afterwards you will get free online ads.

Press Releases can also help gather lots of free online ads. The whole process consists of the submission of press release of the products and services to the media the websites that lets you do these press release are prleap.com and prfree.com.

The articles are submitted to Associate press by these websites. The Associated press has a distribution of 40,000 subscribers. This helps the advertisers to build an authority and also helps generate links. These links help the advertisers by getting them high search engine rankings.

Another way to get free online ads is places like Merchantcircle.com. This website is an online business directory. The directory side signed for small business websites. It helps them to promote their business. The main benefit derived from the website’s service is that it has a very high ranking in the search engines.

You can use any of these resources for advertising. All the resources will get you free online ads. However if you are not satisfied with a single resource try clubbing together two or more. You will see that results after sometimes.

The Concept Of Search Engine Advertising

Search Engine advertising is a form of Internet Marketing. The concept behind search engine advertising is promoting the websites. It is done through increasing the website’s visibility in the Search Engine result pages.

The search engine advertising uses many methods to acquire its goal. The search engine advertising methods include, Search Engine Optimization (or SEO). Other methods are paid placement, and paid inclusion. These methods have also altered the definition of Search engine advertising. Due to these methods the experts sometimes consider it to be the practice of buying paid search listings for obtaining better free search listings.

Coming back to the search engine advertising methods, the first one is Search Engine Optimization. It is the process through which quality and the volume of traffic on a website is increased. It involves placing the website at a higher place in the search results. This is because the higher the website features in the search results; the more people will see it. Hence the number of visitors will increase.

The search engine optimization usually targets different type of search. This may include an image search, a local search as well as an industry-specific vertical search.

Another method of search engine advertising is Pay per click (PPC). This advertising method uses advertising networks, content websites as well as search engines. In this method the advertisers have to pay whenever someone clicks on his/her link and visits the website.

In this method of search engine advertising the advertisers bid on keywords they predict will be useful as search terms in the target market while looking for product or service. So whenever a visitor types a keyword query that matches that advertiser's keyword list, a page is displayed with a relevant content, and the advertisers’ ad ,may also show up

In the final method of search engine advertising the search engine charges some fees. The fee is for the inclusion of the websites in their search index. It is called Paid inclusion. Paid inclusion services are usually provided by most of the search engines. However the biggest of them all, Google still is not in the game.

These were the three methods of search engine advertising... :)